Facebook Pages & Small Businesses

Using Facebook Pages as a small business owner is really important. It's a relatively easy form of social media that is a great way to find an audience, engage and interact with them and keep them up-to-date on what you and your business are doing.

Using Facebook Pages for your business is different than just using your personal page. For your business page, having a clear, social strategy is important in order to engage your targeted audience and keep them coming back. Updating frequently is also important because it will again keep your audience engaged and coming back to see what is new with your business.

Some things to remember:

Send people to your page--network and tell them about it so they want to check it out and like it. People won't know about it if you don't tell them

Engage your audience--post questions or polls, post pictures or articles that relate to your business or industry

Make use of the scheduling tool--you can schedule content and status updates so if you will be unable to sit down and spend some time working on your page, it won't just sit there

Don't forget you can customize your Facebook Page URL. This can come in handy for talking to prospective clients about your business and page. For example, the Facebook URL for Event Elements & Business Solutions is www.facebook.com/EventElementsBusinessSolutions.

Learning to use Facebook Pages can be a learning experience, but it is well worth it. If used properly it can be a great way to stay in contact with your audience and prospective clients.

If you need help with your Facebook page or any other social media or small business tasks, contact us today! We can work with you to improve your social media image.