According to Public Relations News “Public relations is the management function which evaluates public attitudes, identifies the policies and procedures of an individual or an organization with the public interest and plan and executes a program of action to earn public understanding and acceptance.”
Public relations is just one part of marketing, with the bottom line being to get you, your business, brand, services and products out in the public through more public-based tasks such as public affairs, community and investor relations, conferences, crisis communications, internal communications and media events. The less public-based tasks involved with PR include writing press releases, looking to get articles placed in publications, coordinating media contacts, etc.
Marketing is the action or business of promoting and selling products or services. This can be done through relationship marketing, business/industrial marketing, social marketing and branding.
Event Elements & Business Solutions is dedicated to providing the best PR and marketing to your business based on your needs. We will interview you to evaluate what would best suit the needs of you and your business.
Check out our website eventelements.ca for more information about PR & Marketing and our other services.
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